Short video about Ben Cramp and his path to making furniture from reclaimed lumber under the name JAM Furniture.
What resonated with me is that he talks about how he enjoyed industrial design, but realized that the future of that, were he to stay in that industry, would be behind a desk. By shifting to his own work, he can do the design and the building which he finds more fulfilling.
JAM - A SHORT FILM from Fine Rolling Media on Vimeo.
via Core 77
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